Presenting a prestigious street-front commercial property located at the intersection of Julu Road and South Shaanxi Road – the absolute heart of Shanghai’s trendy Jufuchang district (巨鹿路/富民路/长乐路). This location puts your brand at the epicenter of one of Shanghai’s most desirable retail corridors.
The Jufuchang area has been described as a “散步商业” (walking commerce) district, where customers are younger, trend-focused, and visiting to live and discover – not merely to shop . This makes the area particularly valuable for brands seeking authentic customer connection, organic social media content, and a built-in audience of locals and expats who appreciate independent, curated retail experiences .
The property is offered in two flexible configurations to suit different business needs:
The 恒温酒窖 (temperature-controlled wine cellar) is a unique and valuable feature for this location. The 15 sqm space is professionally equipped to maintain consistent temperature and humidity – ideal for:
130 sqm with residential interior – 2 bedrooms, 2 living rooms, 2 bathrooms
2F configuration
居家装修 (home-style renovation) – could be used as owner’s residence, staff quarters, changing rooms, private meeting space, or overflow seating
Total size
330 sqm
Price
120,000 RMB/month
The second-floor residential unit offers remarkable flexibility. The 2/2/2 layout (2 bedrooms, 2 living rooms, 2 bathrooms) with居家装修 means the space can function as:
Residence for owner/manager – Live above your business
Private client lounge – Exclusive space for VIP clients
Staff facilities – Changing rooms, offices, or break room
Storage or inventory – Secure space for stock
Event overflow – Additional seating or exhibition space during busy periods
Prime Jufuchang (巨富长) Location – Retail Ecosystem Context
The Jufuchang area is well-established as Shanghai’s most vibrant independent retail corridor. The area recently launched Lab812 Youth Gravity Field (Lab812青年引力场) at 812 Julu Road (walking distance from this property), which offers young entrepreneurs zero-cost pop-up opportunities. Since October 2025, this initiative has incubated 11 brands, including YOTTOY (yoga apparel), fragrance, coffee, and clothing concepts .
This property’s location at the Julu Road / South Shaanxi Road intersection provides:
Advantage
Why It Matters
High foot traffic
Intersection visibility captures passersby from multiple directions
Jufuchang ecosystem
Proximity to Lab812 and other creative businesses creates organic customer flow
Young, spending demographic
Area draws”青少年” (youth) consumers seeking authentic, curated experiences
Long-term viability
Established retail presence – a服装 shop at 892 Julu Road has operated since 2001
Social media magnet
“Ju Fu Chang” is heavily documented on Xiaohongshu and Douyin – built-in marketing
Walkability
Tree-lined streets, mature plane trees, historic lane houses – shoppers enjoy being here
One clothing retail business at 892 Julu Road has been operating since 2001, confirming the long-term stability and viability of this specific retail corridor for independent boutiques . The area has also been recognized for supporting youth entrepreneurship and sustainable business models, with the Lab812 program generating over 500,000 RMB in economic impact .
Permitted Business Types
Category
License Availability
Notes
Coffee shop / café
✅ Available
Full F&B license available for Option 1 and 2
Fashion / apparel boutique
✅ Available
Well-suited to the Jufuchang’s fashion-forward demographic
Light office / studio
✅ Permitted
Ideal for design, architecture, or creative agency
Clubhouse / private reception
✅ Permitted
Basement wine cellar + GF space – perfect for members’ club or wine bar
Retail (other)
Case by case
Inquire for specific business type
Restaurant (full kitchen)
Probably not
F&B likely limited to coffee/light fare (verify with landlord)
Second floor residential use
✅ Included
The 2F can be used as residence, staff quarters, or private lounge
Market Context – Pricing Analysis
Recent market data for the Jufuchang area shows significant variation based on size, condition, and features:
Property
Size
Features
Price
Price per sqm
Sandwiche/snack shop listing nearby
20 sqm
Basic takeaway unit
15,000 RMB/month
750 RMB/sqm
This property – GF only
200 sqm
Wine cellar, premium finishes
85,000 RMB/month
425 RMB/sqm
This property – GF+2F
330 sqm
Wine cellar + residential unit
120,000 RMB/month
364 RMB/sqm
Retail clothing at 892 Julu Rd
unspecified
Established since 2001
(not available)
N/A
The price-per-square-meter for this property (425-364 RMB/sqm) is competitive for a prime Jufuchang corner location with unique features (wine cellar, second-floor residential, corner visibility). The 20 sqm basic unit at 750 RMB/sqm reflects the premium for extremely small, highly accessible spaces; larger spaces (like this 200 sqm unit) inherently command lower per-unit rates.
The Second Floor Advantage
The residential second floor adds significant value for certain tenants:
Use Case
Benefit
Owner/manager residence
Eliminate commute – live above your business
Staff quarters
Live-in staff available during all operating hours
Private dining / event space
Host VIP clients or private parties away from main floor
Supplementary retail
Expand sales floor during peak seasons
Studio / workshop
Separate space for production or design work
Combined commercial + living
Ideal for entrepreneurs who want both (saves separately renting an apartment)
Why This Property Stands Out
Feature
Why It Matters
Julu Road & South Shaanxi Road intersection
Prime Jufuchang corner location – maximum visibility
15 sqm恒温酒窖
Unique feature – not available in most retail spaces
200 sqm GF
Generous footprint – can accommodate multiple functions
Coffee or fashion license available
Ready to operate – no waiting for permits
Second floor residential option
Flexibility – use for living, staff, or additional commercial space
130 sqm with 2/2/2 layout
Residential unit doubles as substantial auxiliary space
